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Wholesale OTT, ConnectedTV, Advanced Email

What Is Programmatic Marketing & Advertising?

OTT, ConnectedTV and other Programmatic advertising is basically the usage of:
Demographic data, artificial intelligence, machine learning, algorithms and the use of programs to strategically position digital advertising.

 

Products like ConnectedTV, OTT, Geofencing, Advanced Email, Streaming Radio ads and Addressable
are the most common forms of Programmatic marketing used today.

 

How much does OTT, ConnectedTV (Programmatic marketing) advertising cost?
Zenon Wholesale Digital Marketing offers programmatic marketing campaigns at wholesale prices.
Programmatic marketing costs depend on the products used & how aggressive you want to be for that particular campaign:

 

✅ ConnectedTV 
ConnectedTV (CTV) is programming delivered through digital streaming and on-demand services ONLY to a TV set

 

✅ OTT (Over The Top) 
Allows you to directly target your most valued consumers while they stream their favorite programming
on television, mobile, desktop laptops or Desktop devices

 

✅ Addressable 
Is an advertising product that connects brands with individual consumers across multiple online advertising platforms.
With addressable we can also use your internal CRM data and email data to match & run a campaign against your data too.

 

✅ Advanced Email 
Enjoy the benefits of 99.9% INBOX delivery of your emails.
Our email campaigns do not go to Spam folders –> 99.9% INBOX deliveries

 

✅ Geofencing
Imagine delivering your ads ONLY within a specific area on a map & then targeting potential customers to actually see those ads directly.
Example: Imagine being able to deliver your ads to all of the people in a stadium attending a game.

 

✅ Banners & Video
Behavioral Targeting using banners & video ads

 


Is OTT and ConnectedTV (programmatic) marketing important for a business?
Programmatic Marketing is becoming the most important thing you can do for marketing a business.
Especially since videos ad delivery to connected devices is one of the most potent things your business can do.

Contact us to discuss to see if programmatic marketing can help your business too.

 

New here? –> Punch some numbers into the CPM Calculator below to see how far your dollars go with our Programmatic products

Returning User? –> Use the Programmatic Order Form to buy your Programmatic direct

1. Click Media Type

2. Enter Monthly Budget

3. Schedule A Call or Buy Direct

Programmatic Cost Calculator

CPM =
Ad Spend
Impressions
× 1000




Programmatic Order Form


What is Programmatic

Recent Programmatic Case Studies

Frequently Asked Questions

OTT (Over the Top) advertising allows you to directly target your most valued voters on all of their connected devices like: TV's, desktops, laptops, tablets & mobile phones while they stream their favorite programming. This has never been possible before with traditional TV

ConnectedTV (CTV) is targeted ad delivery through digital streaming and on-demand services that are shown ONLY ON A TV.

Unlike traditional TV, ConnectedTV targeting lets you place your video ads using 1st or 3rd-party data, just like you do for digital campaigns, to serve ads to your most valuable viewers.

 

Benefit from ConnectedTV Premium with "non-skippable 30 second video ads" & NO co-viewing…all at wholesale.

Leverage machine learning, artificial intelligence & over 10,000 data points to deliver over 95% completion rates for your video marketing messages.

A geofence is a virtual perimeter for a physical  geographic area.

Geofencing, involves delivering advertisements to targeted users that have a device ONLY in that specified virtual perimeter.

Example:
Think of serving your ads to ONLY targeted users that are in a stadium or in a specific convention center. Geofencing can do just that.

Leverage our granular data-point system to help you see how many potential customers your email will hit with 99% “Inbox Delivery” to:

Our data tells you roughly how many people will get your email messages in a specified designated market area

Our emails don’t go to Spam….the users in our database are double opted-in email users so 99% of our emails hit the Inbox

Since business owners still use email…layering in an Advanced Email campaign every other week has increased conversions by roughly 38%

Zenon Wholesale Digital is one of the best OTT and CTV companies in the US, because we provide premium OTT and CTV services for every city in the US and Canada at wholesale prices.

Starting December 15 2021, we will be launching our Streaming Radio advertising.

Place your ads on the most popular streaming radio services online & add another potent layer to your OTT and CTV campaign. 

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